Wednesday, 23 November 2016
Hashtags
On my
third teaser trailer, I introduced a hashtag at the end of the trailer. This was
#SaveTheSchool. Putting a hashtag on trailers is a good way for the news to
travel that this film is coming out. It lets audiences talk about it on social
media such as twitter. These are some examples of films that have done this. Sucicide
squad used the hashtag # SucicideSquad. This is very simple and is just the
name of the film, but it was trending on twitter, and eveyone was talking about
it, after this trailer was realsed. However, the film Bad Santa 2 used the
hashtag #ThisisBS. This is a comical hashtag as the BS obviously stands for Bad
Santa, however it could be seen to mean another thing. Both these hashtags gives
the movie an advantage as more people will be talking about the films, meaning
more people might go an see them.
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